Introduction
Why is requirement of a digital marketing Agency ??
Lets understand digital marketing services
Search engine optimization
PPC Advertising
Social Media Marketing
Content Marketing
Email Marketing
Web Design and Development
Choosing the right Digital Agency
Why Choose Our Agency ?
How our Agency stay ahead ??
Conclusion
Digital Marketing is a marketing tool that is used digitally to promote product and services online . to bring awareness , to drive sales there is need to market the product where marketing plays a crucial role . marketing is done to create , communicate and deliver value to consumers in a way that benefits stakeholders , company and customer. Digital marketing is a type that uses digital channels to promote the product or services .
There are a lot of MSME , micro or small business use to sell their products online . but they don’t know how to do it . some person or agency needed it to do it . because expertise is important in this field . otherwise some months or years pass on and then they realize they have done it in wrong way . and there are lot of digital channels it is difficult to handle by the single person . some large business owners outsource their work and and even small business owners have win- win situation where digital marketing is cost effective compare to traditional atleast they have opportunity .
Digital marketing services helps to build brand , generate queries , leads , derive sales , remarketing , retargeting . there are many ways to do it by different marketing services such as pay per click, email marketing , search engine marketing , social media marketing .
Digital Marketing is way more superior than past traditional marketing where tv ads, radio, banner, newspaper, print media . that don’t show real time results you have to do survey for banner you displayed don’t know who consume or read your advertisement . but digital is highly targeted , real time tracking even we can do retargeting and remarketing .
This is done to optimise your website in a way to rank your website on top of the search engine result page . 81 % of users search online on search before buying a product or service . if your website doesn’t rank on top of the page then you loose the opportunity to sell your product before sales it is important to be visible on the top of page
There are three types of SEO
ON-PAGE SEO – this is done on the owner website to improve tittle urls description keyword etc . to improve the search results is mainly done to show crawlers about their content
OFF-PAGE-SEO – this is done outside the website where we do attach link with another high authoritative websites to bring traffic and to build authenticity
TECHNICAL-SEO – this done to improve the website performance to provide better user experience by improving website load time , make it mobile responsive etc
Here at our Digital Agency Roll we also provide SEO services
In our services include SEO audits where we find the improvement needed to be done on your website On Page SEO service , blog and article posting writing for your website , finding relevant keywords to rank, backlink creation , competitor analysis . we always rank your website accordingly your targeted area where you provide product or services
Google ADS : through google ads we can run ads by paying certain amount of bid based on revenue models CPC, CPM, CPA . through it we can target the audience based on their search intent its conversion chances are high because person is self searching for service
Social Media ADS : through Social Media we can advertise based on persons behaviour through facebook and Instagram . we can target consumers through social media based on their interest .
Retargeting : we can retarget the potential consumers by the help of google and facebook by their retargeting algorithm to those consumers who do not complete their payment process.
Here Digital Agency Roll we know that one-size-fits-not-for-all. That’s why we first try to know the client goals their target audience their offerings based on that we design campaigns .
Content creation : here we need to create the content on social media to bring brand awareness and derive sales content which entertain , educate and engage with audience on various platforms facebook , Instagram , Linkedin , x(formely known as Twitter )
Community Management : We can build relationship with audience by engaging them and making content according to their requirement which is also known as user generated content .
Social Media Strategy : planning specific Campaigns to grow brand awareness by posting content according to trend
Digital Agency Roll Helps in Manging social media by posting regular content by making content strategy and making and posting regularly after doing research which content is spreading according to your industry and engaging contest and pools to engage the audience
Blogging : In researching something users are trying to read the blog to gather information you can connect with them by educating through the blog.
Ebooks and Whitspapers : Ebooks are provided by brand to educate about their services and its also also helps in lead generation we can attract clients by providing ebooks and then attracting leads
Infographics and visual content : infographics and video helps in engaging content visually Instagram helps in free the friction of reading toady user prefer to see or hear rather than reading
Digital agency Roll helps in providing content which content is to be post and where post so that user consume it and engage with
your brand a good content is important which add value to the life of a viewer
Newsletter Letter Campaign : It helps in sending regularly content to the user if user find your content useful he can interact with you by subscribing the news lestter
Automated Email Sequence : we can automate the email by sending them based on their actions it can easily done by automated tools
Personalization and Segmentation : we can send email message by giving them content based on their personalized manner which make to feel them important
Digital agency Roll helps in generating emails by that connect with them and derive conversions by using advanced data analytics tool we send personalized emails with compelling subject lines and helps to derive conversions
While designing the website we ensure that it is suitable for all devices and main focus on creating good user experience so that bounce rate would be less and building ecommerce stores that convert the user to buy the product helps in developing
At Digital Agency Roll we built and design websites which are not only provides content but helps to generate sales
In Digital Marketing Integration Matters because once consumer seen the product it is not important that they will purchase after seeing firstly it needs to aware about it and then generate recall in the mind for the consumer and even after we need to built relation with the customer to sell them again
For example if a person wants to built his brand we should need to bring brand awareness if the consumer is interested he or she will research about it after their decision make they get convert but as an marketer we should need to ensure to give them life time value
It is important to choose the right agency that aligns with your business goals and provide you better results
Expertise , Experience
Check the previous record of any agency we need to how agency has grown it clients business and have experienced in different digital; marketing fields SEO, Social Media , PPC , Email marketing
Communication and transparency
Ensure that agency clearly communicate with you to provide and explain their strategy and be transparent about their results to show
Customized Solutions
Leave agencies that provide one solution for all problems and and overnight success is not guaranteed there is need of time to built audience . agency should be adaptable enough to change with the marketing environment .
We have great expertise in this field we help lot of business to grow their brand awareness and sales . before making strategy we always hear our client goals . our main aim is to bring down the cost of customer acquisition and grow the return on investment . we have our dedicated team to each and every task efficiently.
Ready to take the action wants to grow the business contact us today and expand your business digitally with the help of our agency .
Digital Marketing is constantly evolving and it is important to keep updated
Ai and Automation : Many platforms are automated and we send them personalized messages by automating and scheduling tasks on ai , we can also give Ai generated responses in real time
Marketing is automated in every aspect of digital whether its ads , email marketing , social media , this can help the marketer to focus on the strategy
Voice search and smart assistance : as different voice assistants are coming in use seri , alexa it is now important to present locally in search results
These smart devices are now responsible for the sales it is important to know how these interact with the users
Data Privacy and Personalized Marketing : now a days it becoming difficult to get customers data many platforms have restricted to get consumer data it is now should marketer to think how they will market for sales personalization is very important
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Ongoing training : our team is constantly getting training by attending the industry workshops and trying remain updated
Trend analysis : we constantly looking for trends to keep update our strategies for our clients
AI and Automation : we have integrated AI in our marketing and to bring effectiveness and efficiency in our automation process
Balancing Privacy and personalization
We ensure that the data is used in marketing process should gather in ethical way and without hamper any persons privacy and trying make individual marketing strategies for each client
Digital marketing is a new aged marketing which is cost effective and highly targeted it can be done to various marketing channels as search engine optimization, social media marketing , google ads , facebook ads, email marketing and many more . and it is constantly evolving we need to be udated to be relevant in this field as well we atomate our work by using ai automation and to grow your business you need a specialized person because it is long term process if you do it in long run and don’t achieve results it will be time waste for you and we are also providing services you can hire us also for your marketing fill the form and provide your details to us to book your appointment